Base MSRP $16,000

The Fiat 500 is a small 4-seater that, thanks to turbocharging in the new Fiat 500 Turbo and Abarth, as well as a more athletic look, stand as direct rivals to the Mini Cooper S. Like much more expensive Italian cars--and thanks in part to Mopar--the Fiat 500 offers more customization potential than is typical for an inexpensive small car. With a Fiat Studio system at dealerships, buyers can customize with interior and exterior accessories, striping packages and more. Fiat 500 Abarth models also live up to the "small but wicked" approach that inspired the 1960s-era performance models that inspire it. The idea is to offer high performance in a small car, with a dash of Italian exotic personality and pedigree. Safety is also a strong point for the 500; it's been named an Insurance Institute for Highway Safety (IIHS) Top Safety Pick.

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